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Nice site if you're working on AMP: Embedded Link AMP by Example Accelerated Mobile Pages in Action Google+: View post on Google+ This post was first made on the Richard Hearne Google+ profile.
Continue reading this post »UPDATE: These days I'm much more active over on Google+.
Welcome to Red Cardinal, a blog dedicated to my work online with Search Marketing, Search Engine Optimisation "SEO", website Usability "Ux" and general Online Marketing Strategy in Ireland.
My name is Richard Hearne and I help website owners connect directly with the prospective customers and clients who are actively searching for relevant online services, products and information. Traffic is not the final metric - I also help site owners convert more visitors into customers. (Find out more about my SEO services, and I will be introducing Conversion Optimisation info shortly.)
This blog contains my personal observations about Search Engine Optimization SEO, Search Marketing and general Online Marketing Strategies with a particular emphasis on the Irish web world. I have a particular interest in SEO, a subject which evolves daily as the major Search Engines (Google, Yahoo and Bing) update their algorithms and technology. This constant Search Engine flux means that the tactics which achieved high rankings previously quickly become outdated - I believe up-to-date knowledge is the key to successful Internet marketing.
I hope my blog will become a point of conversation, a resource for others and a channel for transferring knowledge about all things related to Online Marketing and SEO in Ireland and beyond.
Nice site if you're working on AMP: Embedded Link AMP by Example Accelerated Mobile Pages in Action Google+: View post on Google+ This post was first made on the Richard Hearne Google+ profile.
Continue reading this post »+John Mueller did I see you mention previously a way to filter search results for AMP Pages? Cant say why I suspect you mentioned this somewhere… Google+: View post on Google+ This post was first made on the Richard Hearne Google+ profile.
Continue reading this post »+John Mueller did I see you mention previously a way to filter search results for AMP Pages? Cant say why I suspect you mentioned this somewhere… Google+: View post on Google+ This post was first made on the Richard Hearne Google+ profile.
Continue reading this post » Embedded Link What is Bernie Sanders A/B Testing? He’s testing his website more than any other candidate. What’s he been up to and how has his site evolved to increase do… Google+: View post on Google+ This post was first made on the Richard Hearne Google+ profile.
Continue reading this post »Simple, useful advice on HTTP > HTTPS migration: Reshared post from +John Mueller Planning on moving to HTTPS? Here are 13 FAQs! What's missing? Let me know in the comments and I'll expand this over time, perhaps it's even worth a blog post or help center article. Note that these are specific to moving an […]
Continue reading this post »Simple, useful advice on HTTP > HTTPS migration: Reshared post from +John Mueller Planning on moving to HTTPS? Here are 13 FAQs! What's missing? Let me know in the comments and I'll expand this over time, perhaps it's even worth a blog post or help center article. Note that these are specific to moving an […]
Continue reading this post »For some reason I associate you entirely with semantic web, so I hope you don't mind me asking a quick question. I'm trying to figure out if there's a way to add Live Chat as a ContactPoint. Right now it looks like there's no direct property this could be achieved with, but ContactPointOption seems to […]
Continue reading this post »The first eyes to see the sun each day are his. #AerialPhotography #Phuket #Thailand Here’s the Big Buddha as the sun rose this morning. The first eyes to see the sun each day are his. #AerialPhotography #Phuket #Thailand Google+: Reshared 1 times Google+: View post on Google+ This post […]
Continue reading this post »+Aaron Bradley quick question for you if I may. Do you know whether Google's prescribed JSON-LD practice of including the entire article in the "articleBody" property is actually followed by many websites? If not is there a more realistic way to identify the articleBody? Thanks in advance! Google+: View post on Google+ This post was first […]
Continue reading this post »Great ad from Knorr: Google+: View post on Google+ This post was first made on the Richard Hearne Google+ profile.
Continue reading this post »Quite a nice deck: Embedded Link What is the future of SEO? Google+: Reshared 1 times Google+: View post on Google+ This post was first made on the Richard Hearne Google+ profile.
Continue reading this post »SEO: Seriously nice approach to keyword research with +SEMrush Embedded Link How to Use SEMrush for Competitive Keyword Research | Distilled Google+: Reshared 1 times Google+: View post on Google+ This post was first made on the Richard Hearne Google+ profile.
Continue reading this post »I've never been too forward about what I do or who I work for, but a recent client decided to publish an SEO audit I completed for them: Embedded Link Show Inbound: Inbound.org Technical SEO Audit The irony of inbound.org having such terrible SEO was unendurable. Since we’re marketers marketing to marketers about marketing and […]
Continue reading this post »Big niche, and getting #1 rank for [crm software] with spam like this is pretty sad: It would be funny if it wasn’t so tragic… Big niche, and getting #1 rank for [crm software] with spam like this is pretty sad: Google+: View post on Google+ This post was first made on the Richard Hearne […]
Continue reading this post »http://www.softwareadvice.com/uk/crm/ Google+: View post on Google+ This post was first made on the Richard Hearne Google+ profile.
Continue reading this post »Again, if you are in SEO you should be making yourself aware of these things, and the best source by far and away is +Bill Slawski Reshared post from +Bill Slawski A Google patent discusses how a site might be labeled a low quality site by Google based upon the links from other pages pointed […]
Continue reading this post »I suspect some if the methods discussed here go well beyond classification of site links, and may indicate how overall scoring of links occurs. This also goes to show just how advanced the rendering abilities of Google may be. Great work from +Bill Slawski (as usual), and very much worth reading if you're an SEO. […]
Continue reading this post »Excellent presentation of stats and figures from opponents of Google's Shopping Comparison practices in the EU (and particularly the UK). Very well put together. Reshared post from +Tim Capper Is this really why Panda was introduced. One of the best reports I have read on the Anti Trust Debate: http://www.foundem.co.uk/fmedia/Foundem_Jun_2015_Analysis/ Is this really why Panda was […]
Continue reading this post »Warning: you wont get this time back after reading. Embedded Link 3 SEO Predictions You Need to Know for 2016 Mobile and voice are shaping the future of SEO – what else should you know about SEO in 2016? In this article learn 3 important SEO predictions. Google+: Reshared 1 times Google+: View post on […]
Continue reading this post »+Glenn Gabe's is one site you should be reading if you're working in SEO: Embedded Link More Findings From Google’s Phantom 2 Update (“The Quality Update”) – Panda Overlap, Long-Term Approach, URL Tinkering, and More My Google Richter Scale was insanely active the week of April 27, 2015. That’s when Google rolled out a change […]
Continue reading this post »+Masatake Wasa I see the new Images app (for web anyway) doesn't include viewcount. What are you and I going to do now? Google+: View post on Google+ This post was first made on the Richard Hearne Google+ profile.
Continue reading this post »FWIW I think this latest Google update could be the Anti-Panda, and the adorable Panda that used to hang around is now gone to great big Panda Heaven up in the sky. Based on nothing other than the shape of the tea leaves in the bottom of my cup, but it would make a lot […]
Continue reading this post »My Nexus 5 running 5.1 has been suffering from random reboots and app optimizations. Judging by the sheer volume of Nexus 5 users reporting this it looks very much like a software update may be killing the hardware. I'll be mega pissed if this phone dies due to s/w updates from Google. Hoping no hardware […]
Continue reading this post »Now we have GA Event Spam: Event Category: to use this feature visit: EVENT-TRACKING.COMEvent Action: to use this feature visit: Event-Tracking.comEvent Label: to use this feature visit: Event-Tracking.com What pricks. Google+: Reshared 3 times Google+: View post on Google+ This post was first made on the Richard Hearne Google+ profile.
Continue reading this post »I like drones, and this is great to see: Google+: View post on Google+ This post was first made on the Richard Hearne Google+ profile.
Continue reading this post »A question on SiteLinks Search Box +John Mueller As per https://developers.google.com/structured-data/slsb-overview it states to use the canonical homepage for your domain. Is there any way to set this up when you have multiple country sites beneath your main domain, e.g. www.example.com > US sitewww.example.com/uk/ > UK site On Example.com sitesearch segments results based on the […]
Continue reading this post »So simple, and yet a great idea: Embedded Link If It Were My Home Welcome to IfItWereMyHome.com. The lottery of birth is responsible for much of who we are. If you were not born in the country you were, what would your life be like? Would you be the same person? IfItWereMyHome.com is your gateway […]
Continue reading this post »Worth a read, although folks that work at Google may not like it: Embedded Link Why I left Google – JW on Tech – Site Home – MSDN Blogs This blog is the original work of James Whittaker and contains his rants and insights about the web, engineering practices, software testing and other predictions about […]
Continue reading this post »If you paste "something (at) somwhere.com" into Gmail's To: field it will automagically convert it to the correct email address "something@somewhere.com". Nice feature! Google+: View post on Google+ This post was first made on the Richard Hearne Google+ profile.
Continue reading this post »Looking at multiple websites in various niches, 4webmasters.org seems to have mounted a fairly massive referral spam attack yesterday. From what I can tell these are phantom referrals in Google Analytics, and not actual visits. That means you cant block them at the server level, and need to rely on GA filters to take them […]
Continue reading this post »Hasn't this been done before? Embedded Link Posting Rules | Foxy Blogger.com Member Rules The following rules must be adhered to by all times by our members. Failure to adhere to these rules will result in your account being Google+: View post on Google+ This post was first made on the Richard Hearne Google+ profile.
Continue reading this post »Dear +John Mueller et +Pierre Far I have a question regarding Google's HREFLANG guidelines, in particular: https://sites.google.com/site/webmasterhelpforum/en/faq-internationalisation#q20 "We recommend not using rel=canonical across different language or country versions. Using it within the same language/country version is fine and one of the recommended ways of handling canonicalization." The problem here is that I have made receommendations to […]
Continue reading this post »One of the reasons I've invested exclusively in .com domains over the past 12 months: Embedded Link Verisign: .Com Domains Have More Click Appeal In Search Results Consumers prefer to click on search results with a .com domain rather than a new domain, according to Verisign-funded research. Google+: View post on Google+ This post was […]
Continue reading this post »Can only speak for myself, but filtering search results by Country: Ireland on Google.ie is not doing any filtering at all. Seeing results from US and UK. [Edit] Also seeing .de .com.au and .ca results in "Results from Ireland" Google+: View post on Google+ This post was first made on the Richard Hearne Google+ profile.
Continue reading this post »A new referrer-spam prick to add to the other 444 wankers semalt.com and buttons-for-website.com: simple-share-buttons.com Google+: View post on Google+ This post was first made on the Richard Hearne Google+ profile.
Continue reading this post »Interesting, and only time will tell: Embedded Link Guardian, FT, CNN and Reuters in ad deal to take on Facebook and Google Pangaea Alliance initiative will give brands access to more than 110 million online readers using programmatic advertising system Google+: View post on Google+ This post was first made on the Richard Hearne Google+ […]
Continue reading this post »+John Mueller quick question on HREFLANG. Can a global homepage include a hreflang value of both "en-us" and "x-default"? Usage case is that US homepage is to target both US visitors and act as the default in cases where another locale isn't available for visitors. Docs not clear, and only give example of single HREFLANG usage. […]
Continue reading this post »Google's latest Recaptcha uses your IP to determine language with no way to change #EpicFail Google’s latest Recaptcha uses your IP to determine language with no way to change #EpicFail Google+: Reshared 3 times Google+: View post on Google+ This post was first made on the Richard Hearne Google+ profile.
Continue reading this post »Blast from the past. I just ended up here and some memories flooded back. To think this was back in 2007! Halfdeck kindly shared the tool he built with me back then and I remember thinking it was the bees-knees. How time flies. How much things change. Embedded Link Third Level Push (modified Siloing) For […]
Continue reading this post »To anyone still wondering if new gTLDs will have an SEO advantage due to keywords in the TLD. As someone well versed in SEO who has fairly recently stepped into domains space I'm surpried at how poor the SEO knowledge/advice is coming from domainers. Google+: View post on Google+ This post was first made on […]
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