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Video: Google Talks Search Infrastructure & Search Quality

Posted in: Search Engine Optimisation,Technology by Richard Hearne on October 14, 2008
Internet Marketing Ireland

Some great videos recently released by Google. If you’re into the search area then this one is worth a view:

One comment I found interesting was Jeff Dean’s mention of text size as something they record.

There are two other videos in the same Google Technology RoundTable series, both well worth a watch:

Human Language Technology

I think we’re soon going to have the ability to view any document in any language, and by ‘soon’ I mean months not years, judging from this video:

Map Reduce

Map Reduce is Google’s distributed computation infrastructure. It’s interesting if you’ve wondered how Google does what it does:

Well done Google on releasing such great material.

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  1. [...] Richard points us to a nice Google Roundtable talk on Search Infrastructure and Quality. [...]

    Pingback by Red Links 14/10/08 : Alexia Golez — October 14, 2008 @ 11:10 am

  2. Great to see you picking up your blogging again Richard, last few days postings have been interesting. I kept the faith for snippets like this. Keep it up!

    Comment by Paul Anthony — October 14, 2008 @ 4:33 pm

  3. Really? so, you’re one of those people who actually watch this stuff … don’t you have work to do?




    Comment by Michiel Van Kets — October 15, 2008 @ 1:21 pm

  4. @Paul – thanks so much for the kind comments. Amazing how a small positive comment can make all the difference!

    @Michiel – I couldn’t resist changing your anchor, ‘Manual Service’ sounded so dirty LOL

    Rgds to both

    Comment by Richard Hearne — October 15, 2008 @ 2:14 pm

  5. [...] : redcardinal Share and [...]

    Pingback by Google Roundtable Talk — Link Building - Internet Marketing - Colm Byrne — October 16, 2008 @ 11:58 pm

  6. Hi Richard,

    thank you for sharing these videos. I too picked up on the comment on font size. Jeff Dean says they look at things such as where the word is in the page, what font size its in, if target page has keyword mentioned on pointing page etc. In the latter, he quite clearly states if they don’t match you’re penalised, but what isn’t clear from his disclosure is: when looking at the font size do they prioritise or penalise larger font size. I’d be interested to hear what you think.

    Many thanks,


    Comment by Lynda — November 7, 2008 @ 10:54 am

  7. Hi Lynda, thanks for dropping by.

    I doubt they give much credence to the font size, and I really doubt they will penalise you unless you’re really OTT. Worst case is that they probably filter out any relevance from font size. I think it’s probably a very noisy signal for them to use actually, that’s the main reason I was surprised he mentioned it.


    Comment by Richard Hearne — November 9, 2008 @ 8:00 pm

  8. Thanks Richard

    Comment by Lynda — November 10, 2008 @ 8:11 am

  9. Thanks for the videos Richard, Very interesting Algo relevancy hints from Jeff… Always nice to have so tidbits that align with algo theories…

    Mike Kelly

    Comment by Yellow SEO — December 15, 2008 @ 9:33 pm

  10. Great videos… the first one really was interesting and I agree with your comments above about not too much weight being given to ‘font size’. I too am surprised he mentioned it, but hey maybe I’ll do some tests!

    Cheers for pointing me towards the vids!

    Comment by Matan Media — December 24, 2008 @ 10:24 pm

  11. So Matan Media did you do any tests? Any results for us??

    Comment by Dave — May 23, 2009 @ 5:46 pm

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