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I suspect we saw a Pengiun-related update going out last week, but I'm really…

Posted in: General by Richard Hearne on February 4, 2013
Internet Marketing Ireland

I suspect we saw a Pengiun-related update going out last week, but I'm really stunned to see a site with zero "link building" lose about 40% organic Google referrals. Very weird indeed, and need to take a look at a larger set of affected sites.

Anyone care to share sites affected this past week (not Panda update please)?

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  1. I have experienced a pretty disappointing shift in results. Link spam beats organic. Not the best algo tweak.

    Comment by Dan Petrovic — February 4, 2013 @ 2:13 pm

  2. That's disappointing. 40% is a lot. And there were no server issues?

    Comment by Ashley Berman Hale — February 4, 2013 @ 2:24 pm

  3. Nah no server problems. Fairly sure this is one of their animal variants. But at least it's not 80%+ add happened with original penguin top many sites.

    Comment by Richard Hearne — February 4, 2013 @ 4:00 pm

  4. I see many sites who do little or no link building actually rise, only because their competitors who have done a ton of spammy link building over the years have recently tanked, specifically for their trophy keywords ;)

    Comment by Pe lagic — February 4, 2013 @ 7:29 pm

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