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Google Webmaster Links Tool – Don’t Rely On It 100%

Posted on Thursday, June 7th, 2007 under Search Engine Optimisation

When you’re analysing your site and need to know what pages are the most linked to Google’s Webmaster Console can be a great tool.

But as with most tools – it’s not without its flaws.

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User Generated Content to Create New CNN Show

Posted on Tuesday, June 5th, 2007 under New Media,Social Media

“News To Me” – A new CNN show compiled completely from user generated content.

web2.0 meets TV2.0?

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Offline RSS Reading – Google Gears & Greader

Posted on Sunday, June 3rd, 2007 under Google,JavaScript,RSS

Gears is a client-based browser-extension that allows you to access online data while offline. My first use for Gears is to vanquish some of the unread posts currently clogging up my feed reader. And I wont have to be online to do so….

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Normal Services Will Resume Shortly

Posted on Monday, May 21st, 2007 under General

Finally blogging once again. Some information for those awaiting their SEO review, details on what I’ve been up to, not one but two apologies, and some big thank yous.

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Reporting Paid Links To Google – Mountain Or Molehill?

Posted on Monday, April 16th, 2007 under Google,Link Building,Search Engine Optimisation

Google is launching a crusade to undermine the practice of buying links to improve your ranking. And the SEO blogosphere isn’t too happy about it.

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5 Reasons Why I Blog

Posted on Wednesday, April 11th, 2007 under Blogs

Why I blog. You could say it’s fairly obvious, but then I could retort by saying that this post is schizophrenic.

And then I might not retort at all. Now I’m confused.

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How To Get Your Site Out Of The Supplemental Index -Krishna De

Posted on Tuesday, April 10th, 2007 under Blogs,Search Engine Optimisation

This post was to be all about how Krishna could make her blog more Search Engine friendly. Unfortunately it became a discovery of the site being hacked.

There is also some advice for Krishna, and I hope her site has already been patched or is soon to be so.

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Note This Feature in Google Search

Posted on Monday, April 9th, 2007 under Google

Ever wanted to store clips and notated bookmarks while you surf? Google has introduced a Notebook facility that allows you to store clips and information as you surf.

Google Note This Snippet

I only noticed this over the weekend, but it seems likely to be a very interesting feature.

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Google Phone Number

Posted on Friday, April 6th, 2007 under Google

Last week I got my first phone call from someone looking for Google….

Not help with Google, but really looking for Google. Funny

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Are You Confusing Search Engine Bots?

Posted on Tuesday, April 3rd, 2007 under Blogs,Search Engine Optimisation

Given the right signals search engines will reciprocate with good rankings.

But what are the signals you can control, and what should those signals be?

A look at another Irish Blog Award nominee might help answer these questions.

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NSFW – But If You Like Borat…

Posted on Monday, April 2nd, 2007 under New Media


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Review of My blog – test review

Posted on Sunday, April 1st, 2007 under General

Just testing LouderVoice Review of website: My blog – test review Rated as 5/5 on Apr 03 2007 by Richard Hearne Ignore this post. LouderVoice Tags: cardinal, red Rate this review at LouderVoice

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The Future Is Mobile

Posted on Saturday, March 31st, 2007 under Mobile Internet

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WonderBra Catches Scrolling Ad Display

Posted on Saturday, March 31st, 2007 under Marketing

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Links Form The Fabric Of The Internet

Posted on Friday, March 30th, 2007 under Link Building

Do you like being told how you can and cannot link to another site?

More importantly, do website owners have the legal right to impose conditions on how you link to them?

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The Fastest Car In The World – Bugatti Veyron At Top Speed Video

Posted on Wednesday, March 28th, 2007 under General

Via Ina’s blog

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Protected: ShareIT – Slides and Resources

Posted on Monday, March 26th, 2007 under General

There is no excerpt because this is a protected post.

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Google Desktop Introduces Plus Box Previews

Posted on Monday, March 26th, 2007 under Google

Google Desktop now includes Plus Box previews.

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Search Marketing World 2007, ShareIT Cork, and A Few Other Pieces of Irish SEO News

Posted on Sunday, March 25th, 2007 under Blogs,Search Engine Optimisation

Wow, what a week. First there was Search Marketing World 2007, and then there was ShareIT down in Cork. Oh, and did I mention that I might be leaving the Irish SEO industry?

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Unison.ie Cloaking – Will They Be Banned From Google?

Posted on Friday, March 23rd, 2007 under Search Engine Optimisation,Security

If you cloak you run the risk of being banned from Google.

Apparently no one told Unison.ie (Irish Independent).

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Search Engine Usage in Ireland – The Facts & Figures, Statistical Analysis March 2007

Posted on Friday, March 23rd, 2007 under Search Engine Optimisation,SEM,Statistics

Ireland has been bereft of decent Search Engine usage statistics for a long, long time.

Thanks to Search Marketing World 2007 and Amarach Consulting we now have a glimpse into the Search Engine usage behaviour of Irish surfers.

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Internet Marketing For Hotels – Best Practice & ROI Study

Posted on Wednesday, March 21st, 2007 under Marketing,Search Engine Optimisation,Usability

The hotel space is just about as competitive an online niche as you’re likely to find. This study presents some interesting facts and figures that should be of interest to anyone in that space.

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Free SEO Course

Posted on Tuesday, March 20th, 2007 under SEO

Well, not just yet. But an interesting SEO experiment.

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When Your SEO Provider Promotes Cloaking

Posted on Tuesday, March 20th, 2007 under Search Engine Optimisation,Standards

“Cloaking outsmarts the search engines to increase your listings, and increase your web site traffic by a hit generating tool.”

This is going to be controversial.

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Helping The Blogspot Bloggers – A Tough Test To SEO Blogspot

Posted on Sunday, March 18th, 2007 under General

A number of Blogspot bloggers asked for a free SEO review of their sites. If I’ve learnt anything from this experience it’s that SEO for Blogspot isn’t a simple task.

I hope that you will all take something useful from this extended post.

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Ireland .ie ccTLD Safest In The World

Posted on Saturday, March 17th, 2007 under Domains,Security

A recent report from McAfee Site Advisor ranks Ireland’s .ie ccTLD as the second safest TLD in the world.

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St. Patrick’s Day Fun – Yahoo! Calls Irish Politicians ‘Snakes’

Posted on Friday, March 16th, 2007 under General

Did I just see the official Yahoo! Search Marketing Blog call Irish politicians SNAKES?

You better believe it!

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Business Advisory – businessadvisory.ie – ShareIT

Posted on Friday, March 16th, 2007 under Consultancy,Marketing,Search Engine Optimisation

ShareIT is a free day-long training session happening in Cork on Saturday March 24 2007.

I’ll be running a session on SEO and Internet Marketing.

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Google Acknowledge The Widely Rumoured Google Phone?

Posted on Friday, March 16th, 2007 under Google,Mobile Internet

The first official acknowledgement that Google is indeed working on the much rumoured ‘Google Phone’.

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Search Marketing World – Full Disclosure About Site Clinics Required

Posted on Tuesday, March 13th, 2007 under SEM

Search Marketing World is coming to Dublin this month. With world renowned speakers such as Danny Sullivan and Chris Sherman the event promises to be the premier search marketing conference to hit Ireland’s shores.

The free site clinics are likely to well received by attendees, but have the organisers been honest about the site clinic experts and there financial interest in the clinics?

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Mobile Internet Usage and Advertising – Case Studies & Research Findings

Posted on Monday, March 12th, 2007 under Mobile Internet

The Mobile Internet is going to be with us sooner or later.

It’s rare that you get decent research on Mobile Internet usage, so this free report from the Online Publishers Association is well worth reading.

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SEO For Thin Content Sites – Making A P h o t o B l o g More Visible

Posted on Monday, March 12th, 2007 under Blogs,Search Engine Optimisation

Optimising thin-content sites is a difficult task. Search engines, by their nature, love text. So image rich sites can be especially hard to rank.

Site architecture is such an important factor in crawling and ranking, and it becomes even more so when your dealing with a thin-content site such as an image blog or an e-commerce site.

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Putting Some Fizz Into Bubble Brothers – Beware Of Corporate Blogspot Blogs

Posted on Friday, March 9th, 2007 under Consultancy,Search Engine Optimisation

This is the first major post for the free SEO reviews for Irish Blog Awards Nominees.

If you host on Blogspot there’s some advice for you also. Just don’t start me on 301 redirects from Blogspot hosted blogs….

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If You Run Adwords Reading This Will Save You Money, Guaranteed

Posted on Friday, March 9th, 2007 under PPC,SEM

If you run Adwords then Dave Davis’ post on optimising your campaign is absolutely required reading material.

Do yourself a favour, read this article and stop throwing money at Google.

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The Charity Ad They Don’t Want You To See, Which Means You Probably Should

Posted on Thursday, March 8th, 2007 under New Media,Social Media

This ad is (apparently) too political to be broadcast on Irish television or radio.

Could whoever is last out please turn out the lights.

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I Blame It On The Lego

Posted on Monday, March 5th, 2007 under Blogs,Mobile Internet

I’m not sure why so many people are finding my site while searching for ‘whore’.

But I do want to say a big Thank You to the Cork Telecoms Entrepreneurs who sent me a fab little Pocket PC.

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Is Google Holding A Gun To Wikipedia’s Head?

Posted on Monday, March 5th, 2007 under Google

According to Hitwise Wikipedia is the #1 downstream site from Google’s search results.

Sounds nice, but would you fancy Google owning all your customers?

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How Often Does One Thing Lead To Another? The Search For ‘Marketing Ireland’

Posted on Sunday, March 4th, 2007 under Social Media

It’s funny how a search for one thing can lead you to something quite another.

Here’s a funny job advert I stumbled across, and an insight into the difficulties of launching a Social Media site in a small market like Ireland.

(Oh, and some future fodder for my ‘dismantling’ skills.)

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The Rise And Rise Of Social Media As A Marketing Channel

Posted on Friday, March 2nd, 2007 under Social Media,Statistics

Social Media is a fascinating strand of the marketing mix, and the number of companies that are leveraging Social Media Marketing (SMM) is increasing dramatically.

Yesterday I heard a radio ad that surprised me quite a bit, and today I’ve come across some fantastic data that shows just how impressive SMM can be when you get it right.

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The Toughest Thing About February Is How To Spell It

Posted on Wednesday, February 28th, 2007 under General

This being the last day of February I thought I’d end the month with a quick post about the great laugh we got today from some of the calendars on people’s desks.

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