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Spamming Ebay

Posted on Wednesday, September 26th, 2007 under Online Marketing

Wandered across an interesting bit of spam-and-jam over on Ebay.

Car rental might be competitive, but surely you could come up with something better than this…

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Irish Sluts – Spammers Knock Mulley Off Number #1

Posted on Tuesday, September 25th, 2007 under Google

Apparently Google no longer thinks Damien Mulley is an Irish slut…

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Dresses Ireland

Posted on Thursday, September 13th, 2007 under Search Engine Optimisation

Ripe.ie don’t do dresses – not in my book anyhow.

Would you pay €1950 + VAT for 6 backlinks from ripe.ie? Poor dresses.ie apparently did…

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Cadbury’s Guerrilla Ad

Posted on Tuesday, September 11th, 2007 under General

One of the better ads I’ve seen recently. Saw it in Belfast yesterday.


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Ebay.ie Swamping Google.ie ‘pages from Ireland’?

Posted on Monday, September 3rd, 2007 under Google,Search Engine Optimisation

Many people complain about Wikipedia being all over Google SERPs.

Is Ebay the Wikipedia of Google.ie ‘pages from Ireland’?

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Golden Spiders are Back – What Should Be Done This Year?

Posted on Saturday, September 1st, 2007 under General

Soliciting ideas for creating a framework to evaluate this years episode of everyone’s favourite Web Awards.

All thoughts and ideas welcome.

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nch.ie – National Concert Hall

Posted on Saturday, September 1st, 2007 under Domains,Standards

With a quickly expanding number of ‘grey surfers’ it’s vital that you’re site is as accessible as possible to all visitors.

Perhaps the NCH need to take some time checking the front door…

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Microsoft Gatineau

Posted on Wednesday, August 22nd, 2007 under Statistics

I was lucky enough to use Gatineau yesterday at Microsoft’s campus in Lepardstown Dublin.

DaveN said it’s KICK ARSE AWESOME. And you know what? I think it really will be…

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My Favorite Keyword Tool

Posted on Thursday, August 16th, 2007 under Keywords

Iif you’re involved in keyword research for Search Engine Marketing I can quite honestly recommend this tool as being the best I’ve used to date.

They’re running a 30 day free trial offer for the next four days only, so if you’re interested the link is inside…

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DublinIreland.com at Auction for $75,000

Posted on Thursday, August 16th, 2007 under Domains

Have you been a site owner for many years? Perhaps you haven’t even paid attention to some of those old domains you have lying around?

Well maybe you should. The latest DomainTools live auction is currently running and dublinireland.com is listed at $75,000…

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Can You Project Manage?

Posted on Tuesday, August 14th, 2007 under General

I brief info-mercial. iQ Content are on the hunt for a project manager.

Interested parties should head over and check out the job spec.

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With SEO, Quality Really Does Matter…

Posted on Tuesday, August 14th, 2007 under Search Engine Optimisation

When you purchase SEO you want to know that your provider is going to deliver a quality service.

Do you perform any due diligence of your SEO provider’s service? Perhaps you should…

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Companies Registration Office (CRO.ie) Analysis

Posted on Monday, August 13th, 2007 under Standards,Usability

The Companies Registration Office website (CRO.ie) is a great resource for competitive business intelligence. All Irish limited companies are required to submit proper statements of account which can yield some very interesting competitive information.

I’m quite sure that a lot of money has been invested into the site over the years, and the most recent upgrade probably didn’t come cheap, but why is it that public bodies are permitted to use tax payers funds without a requirement for a bare minimum of standards in the delivered outcome…

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Can Excessive Outbound Linking Hurt Your Rankings?

Posted on Friday, August 10th, 2007 under Blogs,SEO,Social Media

Linking out is a good thing for any website. It can help to signal topicality. It can help o create networks.

But sometimes excessive outbound linking can and does hurt your Search Engine rankings…

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Google Index and Cache Diverging?

Posted on Thursday, August 9th, 2007 under Google,Search Engine Optimisation

Google is updating its index with increasing speed and frequency.

But odly wnough the cache seems to be no longer representative of what Google knows about your pages…

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Using Text Replacement with Flash – Dangerous?

Posted on Wednesday, August 8th, 2007 under Browsers,JavaScript,Search Engine Optimisation

Flash Replacement can be an excellent addition to your website. When implemented correctly it offers a great win-win outcome – your users have an improved visitor experience, and the Search Engines can index the complete content of your page.

But implemented poorly and your site could be on the receiving end of a penalty, or worse still – an outright ban.

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The Ethics of Sectoral-Based SEO Services

Posted on Tuesday, August 7th, 2007 under PPC,Search Engine Optimisation,SEM

What happens when an SEO provider promotes multiple competing websites? Is there an ethical dimension to this issue that requires discussion?

Now add into the mix PPC management – just how large can the conflicts of interest get?

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Technorati Wiki

Posted on Tuesday, July 31st, 2007 under Blogs,Security

Quick funny about Technorati’s developer wiki getting spammed to death…

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Happy Birthday Red Cardinal

Posted on Wednesday, July 18th, 2007 under Google

What happens during one year of blogging? Can a business be built on a single Wordpress install? Can I support myself by talking about Search Engines all day?

You betcha. Happy birthday Red Cardinal.

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Google Global

Posted on Friday, July 13th, 2007 under Google

Check out Dave Davis’ Firfox extension ‘Google Global’. It’s a handy tool that gives you more control over your Google search results.

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Continuum Using Hidden Links

Posted on Monday, July 9th, 2007 under Search Engine Optimisation

This goes against all good business practices – never dump on your competition.

But the only way to ensure that Ireland’s SEO industry delivers real value is to name and shame those companies who ‘talk the talk’ but don’t ‘walk the walk’.

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Google Search Modifiers

Posted on Saturday, July 7th, 2007 under Google

Joost discussed a whole bunch of search modifiers for Google search URLs. There are a few more I’ve come across recently too.

And does David Naylor have an ‘seo cock blog’?

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Even The Big Guys Can Get It Wrong

Posted on Friday, July 6th, 2007 under Search Engine Optimisation

Sometimes even the big sites who invest huge sums of money into their online properties can get things wrong.

But I do have to wonder how the most basic SEO 101 type issues are let creep into websites that are hugely dependant on Search Engine traffic (thinking recently re-launched national newspaper site here)….

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Funda Ireland Pulling Down The Shutters

Posted on Wednesday, July 4th, 2007 under New Media,Online Marketing,Social Media

Funda, the website behind the top Irish viral to hit the Internet last year (and probably since) is shutting down.

In a departure from my usual marketing style of writing I’m putting on my economists hat for a wee bit.

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Spiderability is the First Step to Search Engine Nirvana

Posted on Wednesday, July 4th, 2007 under Blogs,Search Engine Optimisation

What happens when Google just wont pick up your site?

The first thing to check is whether Googlebot can actually access your content.

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Need Help with Google?

Posted on Tuesday, July 3rd, 2007 under Google

If Google falls out of your world, fear not there’s a place you can go for help.

Better still, experts will help you for free.

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Euro Business Guide Scamming Again

Posted on Tuesday, June 26th, 2007 under Security

Euro Business Guide have been spamming and scamming for many years now. They are at it again.

Will they ever be shut down for their continuous attempts to scam people?

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WordPress Mobile Plugin with WURFL Killed my Rankings

Posted on Monday, June 25th, 2007 under Blogs,Search Engine Optimisation,Search Engines

If you have Ruadhan O’Donoghue’s Wordpress Mobile Plugin with WURFL plugin installed you may want to consider deactivating it.

Serving mobile content to Googlebot and Slurp is going to impact your Search Engine rankings.

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Charity Link Love

Posted on Saturday, June 23rd, 2007 under Link Building

We could all do a little more to help out in this world. Giving to charity is just one small thing, and giving a link a very easy way to help out.

Hopefully this charity link meme will result in some extra love going to someone more needy than I.

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Sky Handling Partner – It just gets better and better (and better)

Posted on Friday, June 22nd, 2007 under Social Media

So now Sky Handling Partner are sending legal threats.

Reputation management of the poorest quality…

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Sky Handling Partner – Please, Please Lose My Baggage

Posted on Thursday, June 21st, 2007 under Social Media

I’m flying for about 20 hours later today. God I hope Sky Handling Partner lose my bags :mrgreen:

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Hello YouTube, Please Come In, Make Yourself at Home

Posted on Wednesday, June 20th, 2007 under New Media,Social Media

It’s almost frightening to see just how quickly YouTube is rising to complete ascendency.

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Enterprise Ireland Podcast – eMarketing

Posted on Wednesday, June 20th, 2007 under Online Marketing

Enterprise Ireland recently produced their very first podcast. Organised by the eMarketing division, the conversation between Cathy McGovern, Fergal O’Byrne, Ralph Averbuch and myself focused on eMarketing.

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Sudden Visitor and Rankings Drop – When Your Site Falls Out Of The Sky

Posted on Wednesday, June 20th, 2007 under Search Engine Optimisation

What do you do when your site has a very sudden drop in both visitors and, more importantly, rankings?

Well it happened to me just yesterday. Here’s how I diagnosed the problem.

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Monday Round-up

Posted on Monday, June 18th, 2007 under General

Some surveys, a bunch of Paddys hits Silicon Valley, some really slick new websites, and a general round-up of news and links that might be of interest.

What better to kick start your Monday morning?

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Webmaster Console Updates Backlink Data

Posted on Sunday, June 17th, 2007 under Google,Link Building

If you’re a competitive webmaster then no doubt you use Google’s Webmaster Console to check your backlink data.

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Captivate Digital – Still Failing Search

Posted on Saturday, June 16th, 2007 under Online Marketing

I get some very funny calls from people looking for, well, let’s just say not looking for Red Cardinal.

I can now add Captivate Digital to my list of wrong numbers derived from Google.

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Weirdest Link Exchange Request Ever?

Posted on Friday, June 15th, 2007 under Link Bait,Link Building

Ok, I’m genuinely flummoxed.

Is this the best or the worst link exchange request ever?

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Stop WordPress Overwriting Custom .htaccess Rules

Posted on Monday, June 11th, 2007 under Blogs,WebDev

If I had a penny cent for every time I’ve had to re-upload my .htaccess file to this site….

If you suffer from Wordpress overwriting your custom .htaccess rules fret no more – the solution is deceptively simple.

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PageRank Flow, Comment Feeds in Supplementals, NoFollow & robots.txt – bifsniff.com

Posted on Thursday, June 7th, 2007 under Blogs,Search Engine Optimisation

Understanding and controlling how search engines access and index the contents of your website can greatly assist in achieving higher rankings for the pages that matter the most.

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